Knowledge Base

What is Web Traffic?

Just like traffic on a highway refers to the number of cars traveling down the road, web traffic is the number of web users who

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Why do rankings change?

Rankings will fluctuate for a number of reasons including: Search semantics/machine learning – What is the user really searching for here or expecting to see?

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What are ‘SERPs’?

SERPs is an acronym used in the SEO industry that stands for Search Engine Results Page. You may hear statements like “this is where your

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What are keyword rankings?

Keyword rankings refer to your web page’s position within search results for a particular keyword search query. When a user searches for the particular keyword,

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How to Access Webmail?

Accessing Webmail through your domain name Its simple and easy way is to access your Webmail using your domain name like this: yourdomain.com/webmail/. For example,

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What is PPC marketing?

PPC (pay per click), sometimes called cost per click, is a cost-effective method of online advertising where ads are displayed on search engine results pages.

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What is an SEO audit?

An SEO site audit measures the health of a website from a technical standpoint. What does an SEO audit include? SEO Health Score – A

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Why do I need SEO?

Implementing SEO best practices will increase the amount of relevant traffic to your website, build consumer trust and, ultimately, generate more leads without having to

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What is web hosting?

Web hosting is what makes your website truly live online…. While a Dot Com or ‘Domain Name’ is the address that people go to, hosting

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What is a Domain Name?

Websites are accessed by typing in their ‘Dot Com’ address or domain name. There are many examples of domains such as ‘Dot net”, ‘Dot org’,

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What is White Hat SEO?

In short, white hat SEO or Search Engine Optimization is the ‘good’ and legitmate SEO as opposed to Black Hat SEO or using questionable techniques.Examples

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Call Labeling Defined

VALID LEAD Someone with ‘intent’ to use your services. Anyone that asks questions about your services. Anyone wanting an estimate/inspection. Anyone wanting to schedule an

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