Last Updated / Reviewed: October 19th, 2023 GOAL: This document serves as an instructional guide for technicians, providing insights into effectively utilizing and maximizing the
Do you need help with duplicate and spam leads in your WhatConverts? Follow these simple steps to view and manage them. Step 1: Log in
If you’re running a business website, you know how essential it is to track your website’s traffic sources. A dynamic number pool is one of
Are you looking to set up a scheduled business hours call flow for your organization? Here’s how you can do it in a few simple
Do you need help tracking which online campaigns are driving phone calls to your business? If yes, then you need to set up a dynamic
Voicemail is essential for businesses that want to ensure they don’t miss important calls. Here is a straightforward guide on how to set up a
If you want to set up a simple menu call flow for your business, you’ve come to the right place! With WhatConverts, you can create
Learn how to connect WhatConverts to Google Analytics 4 with ease by following these simple steps: Step 1: Log in to your WhatConverts profile and
WhatConverts is a sophisticated tool that empowers you to track leads and optimize conversions by keeping tabs on the sources of your leads and analyzing
Do you want to optimize your post-call process and gather valuable information from your customers? Then creating a post-call flow is the perfect solution. Follow
Step 1: Log in to your WhatConverts account Go to the WhatConverts website and log in to your account using your email and password. Step
1.) First things first, bust a move to your new WordPress site’s dashboard. If you haven’t created a new site yet, it’s time to get
1.) First, tap into your WordPress.com account to enter your website’s dashboard, homie. 2.) Take a peep at the menu to the left of your
Ready to enable pop-ups on your browser? Here’s how to do it in a few easy steps: 1.) Look for that three-lined menu icon on
Hey there! If you want to set up a bulk scan scheduler in LocalFalcon, here’s what you need to do: Step 1: Log in to
Hey there, if you’re wondering how to perform a ranking scan in LocalFalcon, we can help you out! It’s a useful tool to help you
If you’re trying to import a business profile to your existing Google My Business account in LocalFalcon, we can help you out. It’s an easy
Hey there! If you want to create a new auto scan on LocalFalcon, here’s what you need to do: Step 1: Log in to
Hey there, if you’re looking to add a local search grid report on BrightLocal, we can help you out! It’s a pretty straightforward process and
Making regular backups of your WordPress website is paramount in safeguarding your data and content against unforeseen misfortunes like cyber-attacks or accidental deletion. One of
Forgetting your website administrator password can be a major headache, especially if you urgently need to access your website. Fortunately, resetting your password is a
Eliminating your browser’s cache and cookies can be an indispensable measure in addressing sundry technical mishaps you may confront while scouring the web. The cache
Keeping your data safe and sound is vital for running a WordPress website. You never know when disaster will strike, and a backup is all
A favicon, which is short for “favorite icon,” is a tiny picture or icon that materializes on the browser tab of your website. Its purpose
Are you tired of being unable to track your business calls? Look no further than WhatConverts! Here’s how you can set up tracking numbers in
Are you looking to optimize your website’s lead-generation efforts by tracking web forms on WhatConverts? Follow these simple steps to get started: Step 1:
Are you using WhatConverts to track phone calls from your website? If so, setting up a Dynamic Number Pool for All Traffic can help you
Want to impress your leads and make your phone calls more engaging? Adding a Call Greeting or a Call Whisper in WhatConverts is the way
WhatConverts is a dynamic software that can help you discern which marketing channels drive the most business by analyzing your website traffic, phone calls, and
Web form tracking is an important feature of WhatConverts, as it allows you to see which forms on your website are being filled out by
Looking to add more users to your WhatConverts account? Fear not, for it can be done with ease by following these simple steps: Step
Are you looking to design bespoke reports in WhatConverts? Look no further. This guide will take you through the process, step by step: Step 1:
Generating a Google Ad Extension Number on WhatConverts is a savvy way to keep tabs on telephone call leads from your Google Ads campaigns. Check
Track Your Gravity Forms Like a Pro with WhatConverts: A Step-by-Step Guide 1.) To get started, log into your WhatConverts profile and click on
If you’re striving to enhance your website’s pace and refine it for improved SEO, GTmetrix is an excellent tool. GTmetrix is a costless instrument that
SerpRobot is a powerful online tool that lets you keep tabs on your website’s search engine rankings and closely monitor your SEO performance. Are you
Google My Business is an effortless and costless tool that empowers enterprises to steer their virtual existence across Google’s widespread search engine and maps. If
Crawled – not currently indexed is a status message that indicates Google has crawled a URL on your website but has yet to index it.
Creating a powerful online presence entails optimizing your website for better SEO. Adding alternative text, commonly known as alt text, to images in WordPress is
Google essentially has tried to design this billing set-up journey to be convenient for you. You will be able to decide how much you want
Here are the best two pages I recommend checking out: Daily Google Algorithm Changes Major Google Algorithm Update History (A History of Major Google Algorithm
Have you ever wondered how often Google changes its algorithm? In short -Daily. Google updates the algorithm somewhere close to 600 times a year. Most
The Beginning (0-6 months): The first 6 months of any SEO effort are almost always exclusively dedicated to fixing mistakes, fine-tuning, and closing the gap
Ad Account – Grouping of all your specific ads activity. Your ad account includes different campaigns, ads, and billing information. Each ad account has a
An email whitelisted address is considered trustworthy, so all messages sent from it reach the inbox even if they contain suspicious links or attachments. Email
If you want to move a sender or domain name to your whitelist Yahoo Mail, the process is even easier than it is in the
Quick-Step List: Click the gear icon in Outlook and select “View all Outlook settings.” Select “Mail” from the settings menu. Choose “Junk email” from the
Quick-Step List: Click the gear icon in Gmail and select “See all settings” from the Quick settings menu. Navigate to “Filters and Blocked Addresses” in
Once your Google Ads campaign goes live, it might be tempting to head to Google, search for a relevant keyword, and click on your ad.
Fluctuations in your rankings can be panic-inducing. Watching your website drop in Google can seem alarming, as one small shift can prompt a noticeable difference
Making the switch is pretty easy. Navigate to your profile on Instagram (for mobile), and under Account Settings, you’ll see an option called “Switch to
Sync Instagram with Facebook to start posting content and publishing ads through Constant Contact Connecting your Instagram Business Profile to your Facebook Page makes some things function
Just like traffic on a highway refers to the number of cars traveling down the road, web traffic is the number of web users who
Google My Business (or GMB) is a business listing on Google that allows your company information to be output by Google in a variety of
Uptime describes the period when a website (or content) is available and running as it should. It is measured in percentages. High availability represents 99.999%
The time it takes for a page to start ranking or increase in rankings depends on the various ranking factors and Google’s ability to process
Rankings will fluctuate for a number of reasons including: Search semantics/machine learning – What is the user really searching for here or expecting to see?
Yes, Google looks at desktop and mobile differently from a user experience standpoint but looks for cohesiveness across both as well. Now that Google has
Google sends a spider/robot to crawl your site to learn about your content, which tells them: What you’re about How popular you are What searches
SERPs is an acronym used in the SEO industry that stands for Search Engine Results Page. You may hear statements like “this is where your
Keyword rankings refer to your web page’s position within search results for a particular keyword search query. When a user searches for the particular keyword,
Domain names and web hosting are two different services. However, they work together to make websites possible. Basically a domain name system is like a
There are several reasons why you need need to keep WordPress updated. Updates to this platform are released quite often and for good reason. Besides
Problem: Your IP is blocked If your website is pulling up for everyone else except you its probably because your IP is Blocked. Why Your
Is Your Website Down Or IP Blocked? By far the single biggest reason for our team getting cursed out via Live Chat, on the phone, or through
Accessing Webmail through your domain name Its simple and easy way is to access your Webmail using your domain name like this: yourdomain.com/webmail/. For example,
When you look for something online, a search engine will show you two types of results: paid and organic search results. Organic results—also known as natural
Two buzzwords related to both content optimization and AdWords targeting are “long tail keywords” and “broad keywords.” It’s essential to understand the difference between the two in
If you’re ready to venture into the world of Google AdWords advertising, you’ll have a decision to make: AdWords or AdWords Express? If you’re not
PPC (pay per click), sometimes called cost per click, is a cost-effective method of online advertising where ads are displayed on search engine results pages.
Dynamic Keyword Insertion (DKI) is an extremely useful feature within AdWords that allows for extra flexibility when writing ad copy. I’m going to illustrate what
What is CPM? CPM stands for “Cost per Mille”, which translates to cost per thousand impressions. How Does CPM Bidding Work? The CPM bidding model
What is CPC? CPC stands for “Cost-per-Click”. It is the cost of an individual click on your ad; in other words, it is the amount you
In Google AdWords, Click Through Rate (CTR) is a measure of how many people click on your ad versus how many people see your ad.
AdWords Quality Score (as defined by Google AdWords Help resources) is “an estimate of the quality of your ads, keywords, and landing pages.” In other words,
A/B testing is a simple way to compare web page variations to see what performs better. Also called “split testing,” it tests an A version
A sitemap is a list of the pages on a website accessible by search engine crawlers. A site map allows crawlers to understand the organization
First and foremost – before measuring keyword performance, you need to check if you are even showing up for your top keywords. Your top keywords
If you have questions about your AdWords spend, don’t worry – you’re not alone. This is actually a common question in the digital marketing community.
Negative keywords are an essential piece of any AdWords campaign to help get the right type of traffic based on the goals of a campaign.
BlackStorm bases your management fee off of your average monthly media (platform) spend. BlackStorm uses a pricing matrix based on the amount of your monthly
At times, the relationship between organic SEO and Google PPC search ads has been subject to misinterpretations. I am going to highlight the significance of organic
There are 4 types of keyword match types in Google AdWords. They are classified as the attributes Google allows you to add to keywords to give
Improve visibility and increase your return on investment in AdWords with Ad Extensions, such as Callout or Sitelink extensions. There are two types of ad
An SEO site audit measures the health of a website from a technical standpoint. What does an SEO audit include? SEO Health Score – A
Implementing SEO best practices will increase the amount of relevant traffic to your website, build consumer trust and, ultimately, generate more leads without having to
SEO results can take time to see and depends on multiple variables. The timeline of seeing results from SEO efforts depends on variables like website
SEO and PPC both deliver the same ultimate result: higher visibility in Google searches. But they require a different skillset and approach. SEO involves a
Yes! We will optimize your site for SEO (search engine optimization) so that it can be found easily on search engines like Google and Bing.
Web hosting is what makes your website truly live online…. While a Dot Com or ‘Domain Name’ is the address that people go to, hosting
: SSL certificates or SSL Cert’s as they’re often called are what makes a website accessible via HTTPS vs HTTP… That means in your address
Websites are accessed by typing in their ‘Dot Com’ address or domain name. There are many examples of domains such as ‘Dot net”, ‘Dot org’,
We build sites with optimal search engine compatibility and offer full-service digital marketing campaigns and social media campaigns.
Every website timeline is different. We will not know until we have a conversation with you about your needs and how we can best help
We offer maintenance on your website after it goes live. We can also train you to make some changes on your site if you prefer
“>It’s definitely not ideal but it can be done… Our reccomendation is say an iPhone 8+ or above for a good camera that will give
Yes! Having a responsive website in this day and age is very, very important as so many people use their handheld devices to search and
We have completed custom websites in as fast as 2 weeks. That is only if our setup documents are filled out accurately and we receive
Domain name hoarding is a practice many are guilty of, when someone buys way more domain names than they ever possibly could develop and further
We are making changes to your site which Google is evaluating as we make them. Your competitors are also making continual changes to their sites.
This one is a little more difficult. I would typically set up a meeting where we would look at the client’s site and weigh it
Your site is much like a home in that all it’s small pieces should support the whole. While this page may seem unimportant, it needs
Many people want to pierce the veil of the magic of S.E.O. or Search Engine Optimization… It’s really not that deep, it’s that it is
In short, white hat SEO or Search Engine Optimization is the ‘good’ and legitmate SEO as opposed to Black Hat SEO or using questionable techniques.Examples
Normally, we provide a detailed 3 month forecast for our new clients. The 6 month forecast is provided as well, but it will not be
Answer common customer questions on service pages and in your blog. These are most likely the things people are searching for answers to online and
Stop any current efforts, examine the cause of the penalty and create action items to get back in the SERPS. Disavow links, ditch poor content
More often than not, a better site to a human is not always assessed by the same metrics Google uses. We discuss what assets they
The key to any successful campaign is understanding it is a journey not a destination. While I can’t tell you exactly what day you will
There is no way to answer this question with accuracy. We typically see results in 1-3 months
We perform our due diligence and determine a great strategy for our clients to feel confident that we can execute and reach appropriate goals.
Typically I will look at existing efforts and assets that support the new target. Playing off of those first, we create a strategy of existing
We analyze the competition with each an everyone of our clients. In fact, we can tack the keyword ranking of up to 5 competitors during
Yes! The core of our business is helping our client’s rank for whatever keyword they feel will bring them the most business; however, we will
Not to the same extent of Google but it is wise to make sure that customers can find you wherever they may search.
Unfortunately there are companies in this industry whose sole lead generation technique is to send out these emails to get you to quit your current
VALID LEAD Someone with ‘intent’ to use your services. Anyone that asks questions about your services. Anyone wanting an estimate/inspection. Anyone wanting to schedule an
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